In November 2017, Sridhar Ramaswamy– the head of Google’s $95 billion advertising arm– left the business after a scandal worrying ads for significant corporations found on YouTube videos that put children in questionable circumstances Ramaswamy told The New York Times that soon after that event, he chose that he needed to do something various in his life– because “an ad-supported model had limitations.”
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Ramaswamy’s startup company, Neeva, is that “something different”– and though it, too, is an online search engine, it looks for to sidestep a few of Google’s problems by avoiding the ads entirely. Ramaswamy states that the new engine will not reveal ads and won’t collect or benefit from user data– rather, it will charge its users a subscription charge.
Neeva’s technique follows an old truism that says if you pay for something, you’re a client– however if you get it for free, you’re a product. That’s most likely to be a challenging sell to a public that has actually pertained to expect “complimentary” services and does not typically care quite about privacy aspects. Even if we hand-wave the problem of obtaining a market, other privacy-focused gamers are expressing substantial doubt about Neeva’s technique.
Online search engine DuckDuckGo is most likely the best-known privacy-focused Google rival. Duc