Bollywood’s most celebrated occasion, the Filmfare Awards, were this year required to Facebook and Instagram by Facebook and Worldwide Media, India’s leading lifestyle and home entertainment content business, making the viewing experience interactive for fans around the world.
For the very first time, the awards reveal was concurrently telecast on Facebook and television. And there was more: People around the globe also got redcarpet highlights, backstage video and special moments– all exclusively on Facebook and Instagram.
Viewers practically joined the speakers, candidates and the stars for a memorable experience