When it comes to saving money, it can be tricky to do much in the beauty space.
But in a retail environment where many loyalty programs offer minimal value or hard-to-redeem points, leading Aussie beauty retailer Adore Beauty is giving back to its loyal customers with the ability to choose from premium beauty products worth up to $180, depending on their tier.
In details revealed exclusively to 7You ahead of the nationwide rollout on 16 February, members will be able to select from a series of big brand names’ freebies depending on their level.
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Brand names included in the deal include Lancôme, Sulwhasoo, Kérastase, Huda Beauty and Ultra Violette, and shoppers are sure to love the fact that they can choose what fits with their routine, rather than simply receiving a generic freebie.
A true saving in a cost-of-living crisis.
The various options available to the different levels are as follows.
Adore Beauty is giving back to its loyal customers with the ability to choose from premium beauty products worth up to $180. Credit: Adore Beauty Level 1 Huda Beauty Easy Bake Setting Spray 30mL (worth $29) Olaplex Duo (Olaplex No. 4 20mL and Olaplex No.5 20mL) AB LAB Hydrating Eye Cream (worth $29) Level 2 (can also select from Level 1) Innersense Organic Beauty Travel Trio (Pure Harmony Hairbath 59mL, Pure Inspiration Conditioner 59mL and Sweet Spirit Leave In Conditioner 59mL; worth $48) Eye of Horus Goddess Mascara (worth $43) Ultra Violette Preen Screen SPF50 Reapplication Mist Skinscreen (worth $42) Level 3 (can also select from Levels 1 and 2) Lancôme 5 Piece Skincare Set (Lait Gelatee Confort 50mL, Tonique Confort 50mL, Advanced Genifique 10ml, Advance Genifique Yeux Light Pearl 5mL and Renergie HPN 300 Peptide Cream 15mL; worth $180) Sulwhassoo Gentle Cleansing Foam 200mL (worth $95) Kérastase Haircare Trio (Nutritive 8HR Magic Night Hair Serum 30mL Genesis Masque 30mL and Gloss Absolu Insta Glace Fondant 30mL; worth $56) How Adore Rewards works Launched in June 2025, Adore Rewards allows members to earn $20 credit for every $250 spent, with no minimum spend required to redeem.
Members also receive four complimentary full-sized rewards per year (tier dependent), refer-a-friend bonuses, birthday or anniversary rewards, and free express delivery thresholds depending on tier.
As Head of Loyalty Nicola Burke says, the program is designed to give customers “the freedom to choose what is right for them” — eliminating the disappointment of receiving a free product that doesn’t suit their needs.
For more information and to shop from Adore Beauty, head here now.