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  • Sun. Oct 6th, 2024

The Flimsy Veneer of Gigantic Advertisements

The Flimsy Veneer of Gigantic Advertisements

Times Square wouldn’t be Times Square without all the fancy signboards and blinking signs, however if you’re the type who ‘d rather see it without them, you’re not alone. Photographer Theo Derksen is also peeved by commercial displays and how they have actually overrun the builtscape, a subject he remarkably documents in Disneyfication

The book portrays the myriad glitzy, ginormous ads obscuring public areas worldwide. Derksen began shooting it in 2003, after noticing how such images was progressively being blown up substantial and plastered all over from shopping opportunities to building websites, particularly in cities like Beijing and Tokyo.

” The issue was that it took away the regional identity and sense of place, because the images were primarily European or American,” he says. “They showed a pain-free world where nothing bad might occur, and where the primary objective was investing your money.”

It reminded Derksen of the ideas of French sociologist Jean Baudrillard, who he satisfied at Holland Celebration, where they both displayed pictures in1999 Baudrillard’s cult 1981 book

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