Submit image of Virat Kohli© BCCI/IPL
A report by Hopper HQ went viral on Friday, which declared that previous India cricket group captain Virat Kohli charged an overwhelming amount of INR 11.45 crore for each single sponsored post he placed on Instagram in 2023. The list was topped by football fantastic Cristiano Ronaldo, followed by Argentine excellent Lionel Messi. According to the report, Ronaldo charged a tremendous amount of USD 3.23 million, which around INR 26.75 crore. Messi, on the other hand, charged USD 2.56 million per Instagram post, which is approximately INR 21.49 crore per post, according to Hopper HQ.
Kohli has now emphatically rejected the report. “While I am grateful and indebted to all that I’ve gotten in life, the news that has actually been making rounds about my social networks revenues is not real,” he composed on X.
While I am grateful and indebted to all that I’ve gotten in life, the news that has actually been making rounds about my social networks revenues is not real.
— Virat Kohli (@imVkohli) August 12, 2023
According to the report, Virat Kohli is the only Indian to have actually made it to the leading 20 list worldwide. Based on the report, he charged USD 1.38 million per post on Instagram. His profits equate to INR 11.45 crore for a single post. He has 256 million fans on the platform at present.
Mike Bandar, Hopper HQ’s co-founder, was rather shocked to see how the international super stars’ revenues have actually skyrocketed throughout the years on Instagram. He likewise highlighted how sporting super stars’ impact extends beyond the field.
“It’s still stunning to me that the yearly cash made on the platform increases every year,” Bandar stated. “Yet, what interests me more is the constant gamers at the top.
“It’s obvious that the glamour and glamour of conventional stars still holds power over the brand-new ‘influencer’ status. Ronaldo and Messi not just control the pitch, however likewise the digital sphere as it’s clear they personify the power of individual branding and the impact it holds over us ‘normal’ individuals.”
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